Built by Fishkeepers,
for Fishkeepers

We're building the platform we wished existed when we started keeping tanks. Transparent records, verified breeders, and a community rooted in trust — not hype.

🏗️ What We're Building

One Platform, Every Side of the Hobby

Whether you have a single betta on your desk or run a multi-rack hatchery, Aquacellum gives you tools that respect your time and protect your fish.

🐠

For Hobbyists

A digital logbook that feels like a game, not a chore. Track your tanks, log water parameters with a single tap, discover compatible species, and watch your companion Echo evolve alongside your care streak.

🔬

For Breeders

An operational terminal for serious aquaculture. Pedigree records, facility metrics, batch shipping logistics, fraud-resistant handshake verification, and expo-mode tools for swap meets.

🛒

Marketplace

Buy and sell live fish with escrow protection. No more sending money to strangers and hoping for the best. Every transaction is protected from checkout to arrival.

🧠

AI Intelligence

Poseidon parses your natural-language notes into structured data. Echo responds emotionally to your tank's state. Your aquarium feels genuinely alive — no forms required.

👥 The Team

Small Team. Big Tanks.

Building in public. Keeping fish in private. (Just kidding — we post our tanks on The Reef too.)

🐟
GGSteve92
Co-Founder
Product vision & community. Keeping planted tanks since 2015. Believes every fish deserves a documented lineage and every hobbyist deserves better tools.
🧬
McDermKev81
Co-Founder
Engineering & protocol design. Smart contracts, AI integrations, and the infrastructure that makes it all work without you needing to think about it.
?
Open Role
Third Co-Founder
We're looking for a third co-founder who bleeds aquaculture and wants to help shape the future of this hobby. Reach out if that's you.
💎 What We Stand For

Our Principles

🔒

Privacy First

Your facility location is fuzzed. Your data stays local until you choose to publish. No tracking, no analytics, no selling your information.

🌍

Conservation Backed

A percentage of marketplace fees funds aquatic conservation. Preserving captive biodiversity means protecting wild populations too.

🤝

Community Driven

Species catalog additions are community-proposed and AI-audited. The platform grows with its users, not ahead of them.

⚡

Local-First

Everything works offline. Your tanks, logs, and species data live on your device first. The network is a bonus, not a requirement.

🎮

Fun, Not Friction

Logging a water change should feel rewarding, not tedious. We build tools that make good husbandry habits feel natural.

🔓

Open & Transparent

Open-source protocol. Public smart contracts. Verifiable on-chain records. Trust through transparency, not authority.

🌊 Conservation

Every Sale Protects the Wild

We're not just building a marketplace. We're funding the preservation of the ecosystems our fish come from.

🌿

Direct Conservation Funding

A percentage of every 4% platform fee goes directly to freshwater habitat preservation and species conservation programs. When you buy or sell on Aquacellum, you're funding real-world protection of aquatic ecosystems. Responsible captive breeding reduces pressure on wild populations, and our marketplace makes it economically viable for breeders to do it right.

🗺️ Roadmap

Where We're Headed

Building incrementally. Shipping constantly. Here's what's done, what's live, and what's next.

Phase 1 — Foundation
Species Database & Logbook
326+ species validated against FishBase. Local-first tank logbook with offline sync. AI companion Echo. Water parameter tracking.
Phase 2 — Community
The Reef Social Layer & Breeder Tools
Social feed for tank updates. Breeder hatchery logs with grow-out tracking. Spawn recording and pedigree trees. Storefront pages.
Phase 3 — Marketplace (Current)
Escrow-Protected Commerce
Smart contract marketplace with live-arrival guarantee. Verified breeder identity. Stripe + crypto payments. Shipping coordination and DOA protection.
Phase 4 — Scale
Mobile App & Conservation Partnerships
Native iOS/Android app. Formal conservation partnerships. Expanded species database with invertebrates and plants. International shipping support.
Phase 5 — Future
Governance & Protocol Expansion
Community governance for species catalog curation. Cross-chain support. Wholesale/retail tiers. API for third-party integrations.
⚙️ Under the Hood

Tech Stack

Modern, performant, and built to last. The blockchain is the infrastructure — not the user experience.

React 18 Vite Supabase Base L2 (Ethereum) Solidity Privy Auth Vertex AI Dexie (IndexedDB) Vercel Edge Stripe Mux Video Three.js / WebXR FishBase API WoRMS Validation